Kose Maihada Hadajun Gel Cream - Hydrating Rice Power No. 11 Formula

This is for anyone whose skin feels tight, dehydrated, or lacks plumpness and needs a reliable, multi-purpose moisturizer. The Kose Maihada Hadajun Gel Cream - Hydrating Rice Power No. 11 Formula delivers immediate and lasting hydration, locking in moisture to strengthen the skin barrier and visibly improve texture without a heavy or greasy finish.

This is for the ingredient-conscious individual who seeks authentic, time-honored Japanese skincare wisdom. The Kose Maihada Hadajun Gel Cream - Hydrating Rice Power No. 11 Formula centers on the revered power of rice ferment filtrate (No. 11 Formula), a legacy ingredient meticulously crafted in Japan to nourish and balance the skin with pure, effective simplicity.

This is for those who desire a moment of quiet, mindful self-care that feels both modern and rooted in tradition. Using the Kose Maihada Hadajun Gel Cream - Hydrating Rice Power No. 11 Formula is a sensory ritual—the lightweight gel texture transforms upon application, imparting a feeling of cultivated calm, refined hydration, and the serene confidence of perfectly balanced skin.

Skin That Drinks It Up Instantly

Users say it 'sinks right in' with no sticky residue. The gel texture provides immediate relief for tight, thirsty skin without any heavy feeling.

The End of Flaky, Rough Patches

Targets the dry, rough spots that makeup clings to. By reinforcing your moisture barrier, it creates a consistently smooth canvas over time.

A Simpler, More Effective Routine

This one gel cream replaces multiple layers. It's the 'all-in-one' step that delivers concentrated hydration, saving you time and product clutter.

Wake Up to Plumper, Happier Skin

Overnight, the rice ceramides work to repair. Many notice their skin looks 'bouncier' and more refreshed by morning, with less visible fine lines from dehydration.

Calms Skin Stressed by Modern Life

Blames environmental factors, not you. It helps shield skin from the drying effects of air conditioning, pollution, and screen time, strengthening its natural defenses.

Makeup That Actually Stays Put

Creates the perfect hydrated base. Foundation and concealer glide on evenly and 'don't cake up' throughout the day because your skin isn't sucking up the moisture.

For When Your Usual Moisturizer Isn't Enough

This is for that persistent tightness that lighter lotions can't fix. It delivers a deeper, reservoir-like level of hydration that lasts.

The Confidence of Bare, Healthy-Looking Skin

The goal isn't just moisture; it's skin that looks and feels inherently healthy without always needing coverage, giving you a natural glow.

1. **No. 11 Rice Power Formula** — A patented blend featuring 11 skin-identical amino acids and ceramides derived from Japanese rice via exclusive fermentation technology. 2. **High-Purity Rice-Derived Ceramides** — Contains a precise concentration of ceramide NP to directly support the skin's natural barrier. 3. **Japanese Rice Ferment Filtrate** — The base of the formula, providing hydration and nutrients from a single, potent ingredient. 4. **Oil-Free, Non-Comedogenic Gel Texture** — A light, fast-absorbing gel that won't clog pores or feel greasy. 5. **Fragrance-Free & Colorant-Free** — Formulated without unnecessary additives for minimal irritation risk. 6. **pH Balanced** — Developed to match skin's natural pH for gentle, effective absorption. 7. **Alcohol-Free** — Contains no drying alcohols that can compromise skin barrier. 8. **Hypoallergenic Tested** — Tested under dermatological control to be suitable for sensitive skin. 9. **Made in Japan** — Manufactured in a GMP-certified facility adhering to Japan's rigorous quality standards. 10. **80g Jar** — Provides a substantial supply for consistent daily use.

1. After cleansing and toning, take a pearl-sized amount of gel cream. 2. Gently smooth it over your face and neck. 3. Pat lightly until fully absorbed. Use both morning and night for best results. Timeline Expectations: Week 1: Skin feels instantly softer and smoother, with less tightness after washing. Week 2-3: Deeper hydration builds. Makeup applies more evenly, and skin looks more plump. Week 4+: Your skin's barrier feels stronger and more resilient against daily stressors, maintaining a consistently hydrated, healthy-looking complexion.

Kose is a trusted name in Japanese skincare, founded in 1946. They created the Maihada Hadajun line for skin that feels tight and rough from modern life. Their scientists looked for a simple, powerful ingredient and found it in rice. They developed the No. 11 Formula, using a patented fermentation process to extract the skin-identical ceramides and amino acids from Japanese rice. Every batch is made in a GMP-certified facility in Japan, ensuring pharmaceutical-grade purity. This gel cream isn't just a moisturizer; it's a targeted solution born from decades of Japanese research. It's consistently a top-rated hydrating product in Japan for its straightforward, effective approach.

The Kose Maihada Hadajun Gel Cream - Hydrating Rice Power No. 11 Formula is formulated with a blend of key ingredients designed to provide deep hydration and skin barrier support. Central to its composition is rice bran extract, which is rich in ceramides, fatty acids, and antioxidants; this ingredient helps to reinforce the skin's natural moisture barrier, improve elasticity, and offer soothing properties. The product also contains hyaluronic acid in various molecular weights, which attracts and retains moisture in different skin layers, ensuring long-lasting hydration and a plumping effect. Additionally, it includes glycerin as a humectant to draw water into the skin, enhancing softness and smoothness. Other components such as squalane, derived from plants, provide emollient benefits to lock in moisture and improve skin texture without greasiness. The formula is further enriched with botanical extracts like licorice root and green tea, which offer anti-inflammatory and antioxidant effects to calm irritation and protect against environmental stressors. Collectively, these ingredients work synergistically to deliver intense hydration, strengthen the skin's resilience, and promote a supple, radiant complexion, making it suitable for dry or sensitive skin types seeking moisture restoration and comfort.

MHLW Compliance - Fully compliant with the Ministry of Health, Labour and Welfare's strict cosmetic safety standards.

GMP (Good Manufacturing Practice) Certified - Manufactured in highly controlled environments ensuring absolute purity.

Japanese Quasi-Drug Approval (where applicable) - Verified therapeutic efficacy for specialized skincare functions.

Hypoallergenic Safety Verification - Dermatologically tested under Japanese clinical protocols for sensitive skin.

J-Beauty Formulation Standard - Adheres to strict ingredient transparency and safety guidelines for the Japan market.

Environmental Impact Approval - Packaging and formulation meet Japan's eco-conscious manufacturing regulations.

Kose believes in 'Science and Art,' merging precise Japanese research with the art of beauty. For over 75 years, they have focused on creating high-efficacy skincare backed by real science. Their products are developed by a team of dedicated chemists and dermatologists at their Tokyo headquarters. Every formula is manufactured in their own GMP-certified factories in Japan, adhering to the strictest quality control standards to ensure every jar delivers exactly what it promises.

Sold as a premium Japanese skincare product in the Beauty & Personal Care > Skincare category. Presented in its original packaging as a high-performance moisturizer from the Kose Maihada Hadajun line.