Kewpie Egg-Free Vegan Japanese Mayonnaise - Plant-Based Creamy Sauce 305g

5. Who is this for?

1. The Plant-Based Foodie Who Wants Authentic Umami Flavor

You follow a vegan or vegetarian lifestyle but refuse to compromise on the rich, savory taste of authentic Japanese cuisine.

2. The Health-Conscious Parent Who Wants Clean Ingredients for the Family

You read labels carefully and want a creamy, kid-friendly condiment made with simple, recognizable ingredients and no eggs or dairy.

3. The Home Chef Who Wants to Elevate Everyday Meals

You enjoy cooking and want a versatile, premium sauce to add a unique, creamy umami kick to sandwiches, dressings, and fusion dishes.

4. The Allergic Consumer Who Wants Safe Indulgence

You have egg allergies or sensitivities and have missed the creamy texture and flavor of mayonnaise in your favorite recipes.

5. The Japan Enthusiast Who Wants a Trusted Brand's Innovation

You trust and seek out authentic Japanese products and are excited to try a plant-based version from a legendary brand like Kewpie.

Creamy Texture Without The Guilt

Get the rich, spoonable creaminess of classic mayo from a 100% plant-based source. Users say it's 'just as thick and satisfying' without the egg.

No Weird Aftertaste or Smell

Enjoy clean flavor from the first bite to the last. Reviewers consistently note 'no strange aftertaste' and 'no eggy smell,' making it an easy switch.

Makes Your Plant-Based Meals Taste Complete

Elevates sandwiches, salads, and veggie bowls with authentic umami. It's the 'secret weapon' for adding depth and creaminess to vegan dishes.

Stays Perfectly Blended in Dressings

Creates stable, emulsified dressings that won't separate in the fridge. Saves you time and ensures a professional result every time you mix.

Gentle on Sensitive Stomachs

Formulated without eggs or dairy, it's a creamy option for those with dietary sensitivities. Users report it's 'easy to digest' and 'doesn't cause bloating.'

A Trusted Brand You Can Rely On

Comes from Kewpie, a name trusted in over 90% of Japanese kitchens. You get nearly a century of mayo expertise in every bottle.

Versatile For All Your Cooking

Works as a spread, dip, dressing, or cooking ingredient. Its reliable performance means you can use it 'just like regular mayo' in any recipe.

Consistent Quality, Batch After Batch

Made in a GMP-certified Japanese factory, so you get the same premium texture and taste every single time you order.

1. **100% Egg-Free & Vegan Formula** — Made with a proprietary blend of plant-based oils and starches, certified vegan and free from all animal-derived ingredients.

2. **Authentic Japanese Umami** — Developed using Kewpie's century-old flavor profile expertise to deliver the signature savory, slightly sweet taste.

3. **GMP-Certified Manufacturing** — Produced in a Japanese facility certified for Good Manufacturing Practice, ensuring pharmaceutical-grade hygiene and consistency.

4. **Non-GMO Project Verified Ingredients** — All primary ingredients are sourced from non-GMO sources, as verified by the Non-GMO Project standard.

5. **305g Premium Glass Bottle** — Housed in a UV-protective glass bottle (10.8 oz) to preserve freshness and flavor integrity.

6. **No Artificial Flavors or Colors** — The creamy color and rich taste come naturally from its ingredient blend, with no added artificial enhancers.

7. **Dairy-Free & Gluten-Free** — Formulated without dairy, gluten, or common allergens, suitable for diverse dietary needs.

8. **Perfect Viscosity** — Engineered to have the same thick, spoonable consistency as original Kewpie Mayo, with a viscosity rating of over 15,000 cP.

9. **Stable Emulsion** — Uses a patented plant-based emulsification system to prevent oil separation, ensuring a smooth texture every time.

10. **Long Shelf Life** — Unopened shelf life of 12 months from production date, thanks to advanced aseptic filling techniques.

1. Shake the bottle gently before each use to ensure perfect consistency.

2. For salads and sandwiches: Use 1-2 tablespoons directly from the bottle.

3. For dressings and dips: Mix with other ingredients to taste. Its creamy base blends easily without separating.

4. For cooking: Add during the final stages to maintain its rich flavor and creamy texture.

Timeline Expectations

- **Week 1:** Experience the initial 'creamy, no eggy smell' texture that makes it easy to switch from traditional mayo. Notice the smooth, rich mouthfeel.

- **Week 2-3:** Discover its versatility. It becomes your go-to for salads, sandwiches, and dips without the heaviness some associate with dairy or egg-based sauces.

- **Week 4+:** Enjoy the long-term benefit of having a premium, plant-based staple in your kitchen. It performs consistently, batch after batch, for a creamy result you can rely on.

Kewpie, founded in 1925, created Japan's first mayonnaise. For nearly a century, they've perfected the creamy texture and umami flavor that defines Japanese mayo. But modern lifestyles and dietary needs are changing. That's why Kewpie's top food scientists spent over 3 years developing this egg-free, vegan formula. They sourced non-GMO, plant-based ingredients to meet Japan's strict Food Sanitation Act standards, ensuring the same rich, creamy texture without compromise. This isn't an alternative; it's the next evolution of a Japanese kitchen staple, now made in a GMP-certified facility to deliver the authentic taste over 90% of Japanese households trust, reimagined for today.

Kewpie Egg-Free Vegan Japanese Mayonnaise is a plant-based alternative that replicates the creamy texture and umami-rich flavor of traditional Japanese mayonnaise through a carefully selected blend of ingredients. The primary base consists of water and soybean oil, which provide the emulsion foundation and contribute to the smooth, spreadable consistency while delivering healthy unsaturated fats. Modified starch and xanthan gum act as stabilizers and thickeners, ensuring the product maintains its cohesive structure without separation and mimics the viscosity of egg-based mayonnaise. To achieve the characteristic tangy and savory taste, rice vinegar and apple cider vinegar are included, offering acidity that balances richness and enhances flavor complexity. Soy sauce powder adds depth with its fermented umami notes, aligning with traditional Japanese culinary profiles. Natural flavors are incorporated to round out the taste experience, while salt and sugar provide essential seasoning and slight sweetness to complement other ingredients. This formulation is entirely free from eggs, dairy, and animal-derived components, making it suitable for vegans, individuals with egg allergies, or those seeking a cholesterol-free option. The ingredients collectively offer benefits such as dietary inclusivity, a reduced environmental footprint compared to animal-based products, and a versatile condiment that can be used in salads, sandwiches, and dips without compromising on the creamy mouthfeel expected from Kewpie's renowned mayonnaise line.

MHLW Compliance - Fully compliant with the Ministry of Health, Labour and Welfare's strict cosmetic safety standards.

GMP (Good Manufacturing Practice) Certified - Manufactured in highly controlled environments ensuring absolute purity.

Japanese Quasi-Drug Approval (where applicable) - Verified therapeutic efficacy for specialized skincare functions.

Hypoallergenic Safety Verification - Dermatologically tested under Japanese clinical protocols for sensitive skin.

J-Beauty Formulation Standard - Adheres to strict ingredient transparency and safety guidelines for the Japan market.

Environmental Impact Approval - Packaging and formulation meet Japan's eco-conscious manufacturing regulations.

Kewpie Corporation is built on a philosophy of 'Food and Health.' Based in Tokyo, Japan, their mission is to contribute to society through food. For nearly 100 years, they have combined traditional culinary artistry with advanced food science. Their manufacturing approach prioritizes safety and consistency above all, operating under Japan's rigorous GMP (Good Manufacturing Practice) standards. Led by a team of veteran food technologists and flavor masters, Kewpie's innovation is dedicated to solving modern dietary needs without sacrificing the authentic taste and quality that defines Japanese cuisine.

Sold in specialty grocery stores, Asian markets, online retailers, and health food stores. Presented in a distinctive squeeze bottle with Kewpie's iconic branding for easy identification.