Specifications
- Brand
- LUX
- Type
- Shampoo for damaged, weakened hair (step 1 of the Bio Fusion Damage Defense line)
- Volume
- 250 g pump bottle
- Key Ingredients
- Trehalose, amino acids (arginine), argan oil, desert-plant extract (Selaginella tamariscina)
- Fragrance
- Perfume-like floral and citrus
- Made In
- Japan
Features
250 g Clear Pump Bottle With Pale Yellow Pump: The tall clear bottle shows the pale yellow shampoo inside. The pump dispenses it without opening a cap.
1 Hair-Repairing Ingredient: Trehalose: Trehalose is a type of sugar. We blend it in to work on protein distortion, which we name as the cause of serious hair damage.
Step 1 of the 2-Step Bio Fusion Damage Defense Line: This shampoo is marked step 1, so you wash with it first and follow with the line's next product. It is made for damaged, weakened hair.
2 Plant-Based Ingredients: Argan Kernel Oil and Selaginella Extract: Our formula includes argan oil and an extract from Selaginella tamariscina, the desert rose of Jericho, which also appears on the front label.
Arginine Amino Acid for Cuticle Protection: Arginine is an amino acid. We add it as cuticle protection to work alongside trehalose, giving a 2-part care approach in one shampoo.
Perfume-Like Scent With Rose, Magnolia and Citrus Notes: The fragrance is designed to smell like perfume, with floral and citrus notes that rise as you lather.
Benefits
Trehalose answers protein distortion, the named cause of damage: We start from one cause: damaged hair has distorted protein. Trehalose, our hair-repairing ingredient, works on that distortion with every wash, so you can look at your hair and feel that the care matches the problem.
Shinier, smoother-looking hair when it dries: Our shampoo is made for damaged, weakened hair and gives it life and shine. Argan oil and dimethiconol add a smooth finish, so when you dry your hair, it looks glossier and neater, and you feel good about it.
Amino acids protect the cuticle while you wash: Peeling cuticles are part of damaged hair, so we add arginine, an amino acid, as cuticle protection. Paired with trehalose, you get two kinds of care in one wash, and your hair feels looked after.
A floral and citrus scent that feels like perfume: The fragrance is built from rose, magnolia and citrus notes with a perfume-like feel. As you lather, the scent rises and turns bath time into a small treat that you look forward to each day.
A one-hand pump bottle with 250 g inside: Press the pump once and the pale yellow shampoo comes out into your palm, with no cap to open. The clear 250 g bottle lets you see how much is left, so wash day stays simple.
Made in Japan by Unilever Japan K.K. in Tokyo: Bio Fusion Damage Defense is a line from Unilever Japan K.K., and this shampoo is step 1. We make it in Japan, so you start your two-step routine with a shampoo from a maker that names itself on the label.
How to Use
Wet your hair thoroughly with water.
Press the pump to dispense shampoo into your palm.
Massage the shampoo into your hair and scalp until it lathers.
Rinse well with water, then continue with the next step of the line.
Who Is This For
The Ingredient-Conscious Hair-Care Shopper: You colour your hair, style it with heat and want it to look shiny and neat when it dries. Many damage-care shampoos promise repair without saying how, and that is not your doing; the label should explain more. That is why we name the cause, protein distortion, and the answer: trehalose, a hair-repairing ingredient, with amino acids to protect the cuticle. Argan oil and a desert-plant extract sit in the same formula, and the floral and citrus scent makes bath time feel like a treat. If you want a clear reason behind your shampoo, Bio Fusion was made with you in mind.
Product Story
Unilever Japan K.K., based in Tokyo, built Bio Fusion Damage Defense around one idea: serious damage to hair comes from a distortion of protein. We answered that idea with trehalose, a type of sugar chosen as the hair-repairing ingredient, and we added amino acids for the cuticle, argan oil and an extract from the desert rose of Jericho. We marked the shampoo as step 1, so it opens the line. We filled a clear 250 g pump bottle with pale yellow shampoo and made it in Japan. Today, you can press the pump when your hair feels damaged and weakened, and start the care it was made for.
What's Inside
- LUX Bio Fusion Damage Defense Shampoo, 250 g pump bottle
Care Guide
Storage: Store at room temperature, about 15-25 °C (59-77 °F), away from direct sunlight and moisture. Keep the pump closed between uses.
Shelf Life: Every bottle ships with at least 6 months of shelf life remaining.
Important: For external use on hair and scalp only. Contains fragrance and preservatives, including sodium benzoate, methylisothiazolinone and methylchloroisothiazolinone. Avoid contact with eyes; if it gets in, rinse well with water. Stop use if irritation occurs, and do not use on a scalp with wounds, swelling or eczema.
Ingredients and Materials
Water: Product ingredient
Sodium Laureth Sulfate: Product ingredient
Cocamidopropyl Betaine: Product ingredient
Sodium Chloride: Product ingredient
Dimethiconol: Product ingredient
Selaginella Lepidophylla Extract: Product ingredient
Argania Spinosa Kernel Oil: Product ingredient
Trehalose: Product ingredient
Arginine: Product ingredient
Ammonium Carbonate: Product ingredient
Gluconolactone: Product ingredient
Guar Hydroxypropyltrimonium Chloride: Product ingredient
Carbomer: Product ingredient
TEA-Dodecylbenzenesulfonate: Product ingredient
PPG-7: Product ingredient
Laureth-23: Product ingredient
Citric Acid: Product ingredient
TEA: Product ingredient
Sodium Hydroxide: Product ingredient
Disodium EDTA: Product ingredient
Magnesium Nitrate: Product ingredient
Sodium Benzoate: Product ingredient
Methylisothiazolinone: Product ingredient
Methylchloroisothiazolinone: Product ingredient
Fragrance: Product ingredient
Yellow 4: Product ingredient
Red 504: Product ingredient
Violet 401: Product ingredient
Comparison
Quick Answer
Bio Fusion Damage Defense Shampoo is a pump-bottle shampoo for damaged, weakened hair, made in Japan by Unilever Japan K.K. in Tokyo. Each 250 g bottle is step 1 of a 2-step line. It uses trehalose as its hair-repairing ingredient and arginine to protect the cuticle for shinier hair.